Kong Ji Hyeok is a driven CEO of his own company when he goes to Jeju and meets Ko Da Rim. And even though she disappeared with no explanation, he can't stop thinking about her when he gets home. Shortly after the trip, Ji Hyeok agrees to leave his company to work at the family corporation "Natural BeBe". His first task at his new job is leading a "Mothers' Task Force" responsible for market research.

He is shocked when the woman he met in Jeju shows up for an interview as one of the mothers, and more shocked when they decide to hire her. Ji Hyeok isn't thrilled to be working with Da Rim. But he agrees to let her stay. And as he works side by side with her and her enthusiastic teammates, he falls for her even more. But misunderstanding about why she ran away and whether she is really married will need to cleared up if they are going to pursue a relationship together.

Kong Ji Hyeok is smooth and pessimitic when it comes to relationships. After watching his father use woman and break their hearts and spirits, he doesn't really believe in love anymore. But after meeting Da Rim, he begins to feel his heart changing. Jang Ki Yong handles these rich chaebol roles with a charming finesse and I thought he fit this character well.

Ko Da Rim has been looking for a job since she finished university, but she hasn't been successful. Because of her unemployment status, Da Rim's sister is too embarassed to invite her sister to her wedding. So her sister buys her a ticket and sends her to Jeju instead. While she is there sight-seeing, Da Rim "saves" a man she thinks is trying to kill himself. And when they accidentally kiss, the sparks start to fly. They end up spending the day together.

But when Da Rim gets a call that her sister ran away before the wedding and her mom is in the hospital, she rushes home without even telling Ji Hyeok where she is going. With her mother's hospital bills piling up and her sister gone, Da Rim gets desperate to find work. So when she sees a job at Natural BeBe that doesn't require any previous experience, she feels like this is her only chance. The only problem is that you have to be a mother. So Da Rim lies on her application and goes to the interview.

She can't believe it when Ji Hyeok is on the hiring panel. And after she begs him for a chance, he agrees to let her work for him. But she never tells him she isn't actually married or a mother. And as she works on his team, she finds falling in love with him. But they can only be together if she finds a way to tell him the truth .

Ko Da Rim is diligent and earnest, which is why having to lie to get a job weighs heavily on her. But her bright personality and her willingness to fight for her teammates help her to quickly become their team spokesperson. And she helps build the team into a cohesive, efficient group. I always like to see Ahn Eun Jin, although she can feel a bit flat in certain roles. There were a lot of inconsistencies in this character, but I though she played Da Rim well.

Kim Seon U is Da Rim's childhood best friend. He lives in the apartment over her house with his son. He poses as Da Rim's fake husband to help her get the job at Natural BeBe. Seon U has always had romantic feelings for Da Rim but he has never expressed them and Da rim hasn't figured it out on her own. He poses as Da Rim's fake husband to help her get the job at Natural BeBe.

Yoo Ha Yeong is the wealthy daughter of a major corporation. She wants to marry Ji Hyeok and their families support the union as a business arrangement. But Ji Hyeok has never seen her as more than a younger sister and when she sees the way he looks at Da Rim, she realizes she doesn't have a chance with Ji Hyeok.

Kong Chang Ho is Ji Hyeok's dad. He is the Chairman of Natural BeBe. His history with women is what soured Ji Hyeok against love and marriage, and Ji Hyeok still holds a grudge against him for it. But despite Ji Hyeok's personal feelings, Chairman Kong still wants his son to be the one taking over the family business, even though Ji Hyeok's half sister has given years to the company.